Why D2C Brands Are Rethinking Offline Retail in India (2026)

SUGAR, The Ayurveda Co and Honasa are scaling back stores. What it means for D2C growth in India, and where smart brands are moving budget in 2026.

SUGAR, The Ayurveda Co and Honasa are scaling back stores. What it means for D2C growth in India, and where smart brands are moving budget in 2026.
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